We where tasked with the responsibility of taking this new product which had already been running in small areas of KZN and supplying small tuck shops to a national level.

We began expanding KZN with aggressive promoting & events creating the awareness of the product and pushing sales to a point where the market competitors (who are Global) and PnP group took notice. In a matter of 6 months the brand was listed nationaly with Spar, PnP, OK & Boxer group.